Michael S. Weber coordinates and supervises all projects. Currently, he works in all areas webfruit® deems it core competence.


Michaela Strobl is the management's assistant. She is responsible for content management, data admin, admin and HR.


The team regularly includes temporary trainees, university students/interns, preferably with an agro marketing, management and business admin background.



Michael S. Weber, Managing Director webfruit GmbH


Vocational qualification:


Apprenticeship as a gardener, fruit production, at Landwirtschaftsamt Karlsruhe

Studies, subject horticulture - Fachhochschule Weihenstephan, Freising

Studies, international marketing, MBA - Fachhochschule Reutlingen, Exportakademie



Consultant, Beratungsstelle für Obstbau (fruit production information center) at Landratsamt Ortenaukreis, Offenburg

Horticultural consultancy at Marktgemeinschaft Bodenseeobst e.G.

Establishment of webfruit GmbH, Obst & Marketing, Langenargen - Lake of Constance


Fruit production internships:


Rhone valley - France, Valais - Switzerland, Altes Land - Germany, Blenheim - New Zealand, VZ Laimburg - South Tyrol/Italy


Language skills:

English, French, Italian, German